Project details

Specialist PR support for Chinese market

Company: FUNDEXA

Period: 2014 - 2015

Duration: 1.0 years (full-time equivalent)

  • Investor communications
  • Market Research

The FUNDEXA platform provides a most cost-effective way for startups and listed companies to engage with potential investors, including VC funds.

My main responsibility for this project was to identify Investor Relations consultants/agencies in China. The end goal was to build up the number of Chinese IR firms on FUNDEXA.

In order to achieve the goal, I have conducted extensive company / media research in order to identify the appropriate IR firms in China. Once I found a good match I'd engage with them through emails, phone calls, written newsletters etc. in order to establish an interest in the platform.

About me

Ik advisorate 2017
Sydney, New South Wales, Australia

Media and Investor Relations Professional

My skills

  • Investor communications
  • Market Research
  • Social media
  • Design
  • Media monitoring



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All Isabella's projects

  • The negotiation with JV partners in China for media tech startup "MEDIEXA" (click to see)
    2016 - 2016 (12 weeks FTE)
    Client: Fundexa Corporation
    Industry: News & Media
    • Investor communications

    The FUNDEXA platform provides a most cost-effective way for startups and listed companies to engage with potential investors, including VC funds.

    My main responsibility for this project was to identify Investor Relations consultants/agencies in China. The end goal was to build up the number of Chinese IR firms on FUNDEXA.

    In order to achieve the goal, I have conducted extensive company / media research in order to identify the appropriate IR firms in China. Once I found a good match I'd engage with them through emails, phone calls, written newsletters etc. in order to establish an interest in the platform.

  • Specialist PR support for Chinese market (click to see)
    2014 - 2015 (1.0 years FTE)
    Client: FUNDEXA
    Industry: Startup
    • Market Research
    • Investor communications

    The FUNDEXA platform provides a most cost-effective way for startups and listed companies to engage with potential investors, including VC funds.

    My main responsibility for this project was to identify Investor Relations consultants/agencies in China. The end goal was to build up the number of Chinese IR firms on FUNDEXA.

    In order to achieve the goal, I have conducted extensive company / media research in order to identify the appropriate IR firms in China. Once I found a good match I'd engage with them through emails, phone calls, written newsletters etc. in order to establish an interest in the platform.

  • Investor Roadshows in Beijing (click to see)
    2011 - 2015 (3 weeks FTE)
    Client: ASX listed mining and energy stocks
    Industry: Energy
    • Investor communications

    The FUNDEXA platform provides a most cost-effective way for startups and listed companies to engage with potential investors, including VC funds.

    My main responsibility for this project was to identify Investor Relations consultants/agencies in China. The end goal was to build up the number of Chinese IR firms on FUNDEXA.

    In order to achieve the goal, I have conducted extensive company / media research in order to identify the appropriate IR firms in China. Once I found a good match I'd engage with them through emails, phone calls, written newsletters etc. in order to establish an interest in the platform.

  • Represent clients at major industry events in China (click to see)
    2011 - 2015 (1 weeks FTE)
    Client: ASX listed mining and energy clients
    Industry: Energy
    • Investor communications

    The FUNDEXA platform provides a most cost-effective way for startups and listed companies to engage with potential investors, including VC funds.

    My main responsibility for this project was to identify Investor Relations consultants/agencies in China. The end goal was to build up the number of Chinese IR firms on FUNDEXA.

    In order to achieve the goal, I have conducted extensive company / media research in order to identify the appropriate IR firms in China. Once I found a good match I'd engage with them through emails, phone calls, written newsletters etc. in order to establish an interest in the platform.

  • JV with Steel Industry Research Group in Shanghai (click to see)
    2012 - 2014 (4 weeks FTE)
    Client: Australian Investor Relations Group
    Industry: Business Services
    • Investor communications

    The FUNDEXA platform provides a most cost-effective way for startups and listed companies to engage with potential investors, including VC funds.

    My main responsibility for this project was to identify Investor Relations consultants/agencies in China. The end goal was to build up the number of Chinese IR firms on FUNDEXA.

    In order to achieve the goal, I have conducted extensive company / media research in order to identify the appropriate IR firms in China. Once I found a good match I'd engage with them through emails, phone calls, written newsletters etc. in order to establish an interest in the platform.

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